M&T Bank Becomes Third Founding Partner of Buffalo Bills 2026 Highmark Stadium
M&T Bank Becomes Third Founding Partner of Buffalo Bills 2026 Highmark Stadium

M&T Bank Becomes Third Founding Partner of Buffalo Bills 2026 Highmark Stadium

News summary

M&T Bank has extended its 40-year partnership with the Buffalo Bills, becoming a founding partner of the new Highmark Stadium set to open in 2026. This multiyear agreement will enhance M&T's brand visibility and deepen community engagement through initiatives such as "Touchdown for Teachers" and exclusive Buffalo Bills-branded debit cards. The Bills are seeking eight to ten founding partners to integrate meaningfully into the $2.2 billion stadium, with M&T joining Verizon and Ticketmaster in this role. The team is also generating significant revenue through the sale of personal seat licenses (PSLs), which could total around $300 million, helping to cover stadium cost overruns alongside $850 million in public funding. Buffalo Bills EVP and COO Pete Guelli emphasized the strategic importance of these partnerships and the positive progress on stadium construction, aiming for an opening in time for the 2026 season. The collaboration reflects M&T Bank's commitment to leveraging the Bills' fan base for community impact and long-term brand equity.

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