JD Sports Opens Third US Flagship Store in Las Vegas

JD Sports has opened its third flagship store in the United States on Las Vegas Boulevard, marking a key expansion in its US growth strategy. The nearly 29,000 sq ft store combines physical and digital retail elements, featuring advanced digital design capabilities, one of the largest LED displays in JD’s North American portfolio, and technologies such as QR code scanning, mobile checkout, and click-and-collect services to enhance the shopping experience. The store offers a curated mix of products from major sportswear brands like Nike, Jordan, New Balance, Adidas, On, and Asics, alongside Las Vegas-inspired collections from brands including Supply & Demand, New Era, Von Dutch, and Hoodrich. JD North America Managing Director John Hall emphasized that Las Vegas is ideal for delivering next-level retail experiences and that the store aims to propel youth culture forward across North America and globally. As of May 2025, JD Sports operates 339 stores across North America, including Canada, and globally has 4,871 stores. The new flagship reflects JD’s Forever Forward mission by blending immersive storytelling and technology to create a unique retail environment tailored to youth culture.