PGA Tour to Hire First CEO

The PGA Tour is set to hire its first CEO, who will work alongside Commissioner Jay Monahan, following a significant $1.5 billion investment from private equity. Monahan announced this strategic move in a year-end message, emphasizing that 'everything is on the table' as the tour navigates ongoing negotiations with the Saudi-backed Public Investment Fund tied to LIV Golf. A search committee for the new CEO, led by Atlanta Falcons owner Arthur Blank, aims to bring fresh perspectives to the organization. This comes as the tour completes a transformative year and seeks to reconcile divisions between competing leagues. Additionally, Ron Price, the tour's chief operating officer, is retiring, marking a significant change as the PGA Tour restructures its leadership amid these developments. The outcome of negotiations with the Public Investment Fund remains uncertain but may soon lead to a resolution.