Reddit Plans Exclusive Paywalled Subreddits
Reddit Plans Exclusive Paywalled Subreddits
Reddit Plans Exclusive Paywalled Subreddits
News summary

Reddit is planning to introduce exclusive subreddits behind a paywall, while ensuring the free version remains available. CEO Steve Huffman announced during an earnings call that this move aims to create new use cases and revenue streams without cannibalizing the existing user base. Reddit has seen a 51% increase in daily active users to 91.2 million and a 54% rise in revenue to $281.2 million. Additionally, the platform is enhancing its search functionality using AI, following a deal with Google. Despite these positive metrics, Reddit's stock fell due to concerns over its advertising market outlook and the impending post-IPO lockup expiration. The company continues to prioritize revenue growth, leveraging data licensing and ad partnerships.

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