Apple TV+ Faces $1 Billion Annual Loss

Apple TV+ is reportedly losing over $1 billion annually, despite its lineup of critically acclaimed shows such as 'Severance,' 'Silo,' and 'Ted Lasso.' Launched in 2019, Apple TV+ has been spending around $4.5 billion on content yearly, which was reduced by $500 million in 2024. The streaming service has around 45 million subscribers, a number significantly lower than its competitors like Netflix and Disney+. Apple TV+ has succeeded in garnering critical acclaim and awards, but the high production costs and limited content library contribute to the losses. However, given Apple's massive overall revenue of $391 billion, these losses are not severely impacting the tech giant's financial health. Apple's strategy focuses on long-term growth and subscriber acquisition, suggesting it is not overly concerned about the immediate financial performance of the streaming service.