Ayala Land Allocates $500 Million for Hotel Expansion

Ayala Land Hospitality (ALH) is set to invest $500 million over the next five years to nearly double its hotel room capacity from 4,000 to 8,000 by 2030, in response to the Philippines' booming tourism industry and government infrastructure developments. The company aims to enhance its portfolio, which includes both homegrown brands like Seda Hotels and El Nido Resorts and international properties such as Raffles and Fairmont, by modernizing existing facilities and developing new ones. ALH's CEO George Aquino emphasized the blend of premium economy and luxury offerings in their expansion strategy, which will also include a new five-star hotel brand, Project Vodka, in Batangas and Cebu. The expansion aligns with the country's goal of attracting 12 million tourists by 2028. With ongoing investments in infrastructure, ALH plans to prioritize locations with direct international flights to maximize accessibility. The initiative is expected to positively impact Ayala Land’s broader operations, enhancing overall estate revenue alongside hospitality growth.