DearALICE to Debut Globally This Year

SM Entertainment's first UK boy group, dearALICE, is set to debut globally through a strategic partnership with the US music label Gamma and Kakao Entertainment. Their debut single is scheduled for release by the end of this year, marking a significant move in SM's efforts to expand its global intellectual property portfolio. The formation of dearALICE was documented in the BBC One series 'Made in Korea: The K-Pop Experience', which helped raise their profile prior to debut. The partnership will involve comprehensive support including production, marketing, and brand partnerships across multiple regions. Gamma's CEO Larry Jackson expressed excitement about collaborating with SM and Kakao, emphasizing the cultural exchange and creative synergy. All members of dearALICE participated in the contract signing ceremony, showcasing their commitment to becoming global artists.