Radio Stations Embrace Early Christmas Music

As the holiday season approaches, several radio stations across the U.S. have begun broadcasting Christmas music earlier than usual, with some starting as soon as November 1. Notably, SiriusXM launched its holiday programming on this date, featuring channels like Holiday Traditions and Holly, which include both classic and contemporary Christmas hits. In Central Oregon, 104.1 The Peak switched to an all-Christmas format earlier than its traditional post-Thanksgiving schedule, responding to listener demand. Similarly, Sacramento's 92.5 The Breeze made the transition shortly after Halloween, playing familiar favorites such as Johnny Mathis and Mariah Carey. Other stations, including Mix 106.9 and 102.3 The Rose in Louisville, have reported increased listener engagement with their early Christmas music offerings. While some listeners express concern about the early switch, many appreciate the festive spirit that the music brings, eager to embrace the holiday cheer.