First US MemeCoin ETF DOJE Launches September 11

The first-ever U.S. memecoin exchange-traded fund (ETF), the Rex-Osprey Doge ETF (ticker: DOJE), is set to launch on September 11, marking a significant milestone for meme-based cryptocurrencies that carry no intended utility. This fund, regulated under the Investment Company Act of 1940, offers more investor protections and governance compared to typical commodity-style ETFs and provides retail investors a regulated way to invest in Dogecoin. The launch reflects growing institutional interest, with some digital asset treasuries significantly increasing their holdings of Dogecoin, signaling potential for a broader memecoin rally in Q4. Analysts note that Dogecoin’s proof-of-work consensus differentiates it from other meme coins, which impacts its perceived utility and regulatory treatment. While institutional portfolios may initially be cautious, the ETF’s debut and rising social sentiment suggest bullish momentum for Dogecoin ahead of year-end. This launch also sets a precedent for other pending memecoin ETFs under review by the U.S. Securities and Exchange Commission.