Snoop Dogg and Dr. Dre Launch AI Gin Ad

Dr. Dre and Snoop Dogg have launched a groundbreaking ad for their Still G.I.N. brand, featuring AI-generated likenesses of musical legends Frank Sinatra and Sammy Davis Jr. The 90-second commercial, which aired during the finale of NBC's The Voice, showcases the four icons in a glamorous nightclub setting, where they share drinks and celebrate collaboration across generations. Created in partnership with generative AI company Metaphysic and directed by Dave Meyers, the ad highlights the innovative blend of past and present artistry. Tina Sinatra praised the campaign, calling it a thrilling and surreal celebration of timeless artistry. The Still G.I.N. brand, which debuted earlier this year, aims to honor musical legacies while offering a modern twist with its unique flavor profile. Overall, the ad serves as a powerful nod to the influence of legendary artists reimagined through the lens of contemporary culture.