PETA Alleges Animal Abuse at Lauer's Farm

Former NBC host Matt Lauer faces serious allegations from PETA regarding animal abuse on his 16,000-acre New Zealand estate, specifically at Hunter Valley Farming, which he leases to farmers. An undercover investigation revealed disturbing footage showing sheep being mistreated, including being struck and stitched without painkillers. PETA claims that this wool farm, which produces ZQ-certified wool marketed as ethical, is involved in systemic abuse, contrary to its branding. Lauer, who purchased the property shortly before his dismissal from NBC amid sexual harassment allegations, stated he was unaware of the alleged mistreatment and has launched his own investigation. The farm's operators, Digby and Hannah Cochrane, have defended their practices, asserting compliance with industry standards. PETA's president urged Lauer to dissociate from the wool production business, highlighting the cruelty involved in the industry.