Marvel Studios' 'Deadpool & Wolverine' is projected to earn up to $200 million in its opening weekend, setting an opening-day record for an R-rated film with $38.5 million from Thursday previews. This film is Marvel's first R-rated release by Disney and stems from Disney's acquisition of 21st Century Fox. Promotional efforts include unique Xbox controllers shaped like Deadpool and Wolverine's butts and Taylor Swift humorously trolling Ryan Reynolds on social media. Critical response has been positive, with reviewers praising the film's brash and raunchy nature.