Arch Manning Expands Autographed Memorabilia Deal with Panini America

University of Texas quarterback Arch Manning has expanded his partnership with Panini America to include an exclusive, multi-year deal for autographed memorabilia, marking his first memorabilia agreement. Building upon their existing exclusive trading card deal that began in 2023, the new collection includes autographed photos, helmets, and jerseys, with prices starting at $699.99. Manning expressed excitement about deepening his connection with fans through this collaboration, and Panini executives highlighted the significance of launching the memorabilia ahead of Manning's anticipated first season as starting quarterback. Manning, one of college football's top NIL earners, has also formed partnerships with brands like Red Bull, Uber, EA Sports, and Vuori. His first Panini trading card, auctioned in 2023, sold for over $100,000, with proceeds benefiting charity. The expanded Panini partnership reflects Manning's broader strategy to grow his NIL profile and engage with fans in new ways.