SAP Unveils AI-Powered Supply Chain and CX Platforms at SAP Connect 2025 in Las Vegas

SAP is advancing its enterprise AI capabilities with the introduction of its Joule AI agents, designed to assist various business roles such as quality engineers, demand planners, sales, and customer service representatives, rather than replace them. These agents leverage a digital twin of supply chains to provide visibility and insights into multi-tier suppliers, helping businesses anticipate disruptions and optimize decision-making. At SAP Connect 2025, SAP also announced an enhanced customer experience (CX) portfolio featuring a new loyalty management platform and expanded AI-powered automation within its Engagement Cloud, aiming to deliver personalized customer interactions and streamline workflows. The loyalty platform supports diverse reward models and integrates with AI agents to automate processes like sales quoting and customer service tasks, potentially improving retention and operational efficiency. This integrated approach reflects a broader trend in enterprise AI toward intelligent automation and personalized engagement, positioning SAP as a leader in AI-driven business transformation. Additionally, Honeywell exemplifies how companies are successfully embedding generative AI across operations by adopting structured frameworks and creating custom AI tools to enhance productivity and scale impact.