Shania Twain Stars in Coffee-Mate's Super Bowl Ad

Shania Twain stars as a singing tongue in Coffee-Mate's 2025 Super Bowl ad for their cold foam creamers. The advertisement features Twain's original song, 'Gimme Cold Foam,' which accompanies an anthropomorphic tongue dancing and singing inside a man's mouth after he tastes the creamer. The campaign aims to highlight the fun and unique experience of using Coffee-Mate's cold foam, with flavors like Italian Sweet Crème and French Vanilla. Twain, who enjoyed the humorous and creative challenge, describes the song as a 'boppy, poppy' tune. This marks Coffee-Mate's first foray into Super Bowl advertising, hoping to capture consumer interest among other food and beverage giants. The ad will air on February 9 during Super Bowl LIX, where the Kansas City Chiefs will play against the Philadelphia Eagles.