Nua Raises ₹35 Crore for Retail Expansion, New Products

Mumbai-based women's wellness and hygiene brand Nua has secured ₹35 crore in a pre-Series C funding round led by Mirabilis Investment Trust, with participation from notable investors including Samir Singh and Shuchi Kothari. The funds will be allocated towards expanding retail operations and launching new products across various sales channels. Nua has reported significant growth over the past year, achieving profitability and surpassing ₹100 crore in net revenue annual run rate, with a target of reaching ₹150 crore in the upcoming quarter. The startup continues to innovate its product line, which now includes items like menstrual cups and postpartum care products. With the global feminine hygiene market expected to grow substantially, Nua's comprehensive offerings and commitment to quality position it well for future success. Investors believe Nua has the potential to reshape menstrual health in India by promoting safe and effective wellness solutions.