Charlotte Tilbury Opens Flagship Store in Covent Garden

Charlotte Tilbury has launched its largest flagship store in Covent Garden, expanding to 4,300 sq ft, which is three times the size of its original location opened in 2015. The new store is situated at the corner of the Royal Opera House and James Street, enhancing its appeal as a premier destination for beauty and wellness. Notable features include the world's first Skin Spa, offering exclusive facial treatments, and a Pillow Talk Bar that immerses visitors in the brand's iconic franchise. The store also provides an extensive range of cosmetics and expert advice from professional makeup artists. Michelle McGrath of Shaftesbury Capital emphasized the brand's ongoing investment in Covent Garden, reinforcing its status within the UK beauty landscape. The flagship aims to deliver a fully immersive experience, combining education, innovative technology, and themed environments, promising customers a transformative beauty experience.