David Beckham has partnered with Paramount+ to host an alternative broadcast titled 'Beckham & Friends' during the UEFA Champions League semifinals and final, beginning in 2025. The show aims to provide a casual viewing experience, featuring Beckham and his friends from sports, media, and entertainment discussing the games. This two-year deal includes exclusive altcasts in 2025 and 2026, and follows the trend of alternative broadcasts popularized by the 'ManningCast' format. The production will be managed by CBS Sports in collaboration with UEFA Champions League, Authentic, and Relevent Sports. Beckham announced the initiative on CBS Sports' UEFA Champions League Today studio show, emphasizing the growing demand for diverse viewing options. The deal is part of a broader strategy by Paramount+, which recently renewed its U.S. rights for UEFA soccer through 2030 for $1.5 billion.