'Yellowstone' Finale Sets Viewership Record

The season 5B finale of 'Yellowstone' has achieved record-breaking viewership, with 13.1 million viewers, marking it the most-watched episode in the series' history. Overall, season 5B garnered an average of 13.6 million viewers, a 3% increase from the previous half-season. The finale's success has been attributed to its airing on both Paramount Network and CMT, and it is noted as the most socially engaged season, with a 55% rise in social media views. The episode also featured significant themes, including a portrayal of Native American traditions and the 'Land Back' movement, culminating in a poignant scene where Native Americans reclaim the Dutton property. Although 'Yellowstone' has concluded, the franchise will continue with multiple spinoffs and prequels set to premiere in the coming years. This finale not only solidified the show's popularity but also raised awareness of ongoing indigenous rights issues.