IndiGo, India's largest airline, has introduced a new booking feature that allows female passengers to choose seats next to other women, marked with a pink icon during online check-in. This initiative aims to improve comfort and safety for female travelers, addressing concerns over sexual misconduct on flights. Although some view the feature as promoting segregation, it has received positive feedback from many women who have experienced discomfort sitting next to male passengers. CEO Pieter Elbers stated that the initiative, currently in pilot mode, is a response to market research and aligns with the airline's commitment to a courteous and hassle-free service. Opinions on social media are mixed, with some praising the move and others questioning its necessity.