Google and Warby Parker Team Up on XR Glasses

Google has formed a strategic partnership with Warby Parker, investing up to $150 million to co-develop AI-powered smart glasses running Android XR, with the first models—featuring both prescription and non-prescription options—expected to launch after 2025. These glasses will utilize Google's Gemini AI for real-time translation, AR user interfaces, and integration with services like Maps and messaging, directly challenging Meta's Ray-Ban smart glasses. Warby Parker's frame designs and retail network will be leveraged, and Google is also collaborating with other eyewear brands such as Gentle Monster and Xreal to broaden the Android XR ecosystem. Demonstrations at Google I/O 2025 included spatialized video and context-aware AI assistance, though some technical issues occurred. The announcement also highlighted other Android XR devices, including Samsung's Project Moohan headset and Xreal's Project Aura glasses. The news prompted Warby Parker’s stock to surge nearly 18%.