Oscars Attract 19.7 Million Viewers, Highest in Five Years

The 97th Academy Awards, held on March 5, 2025, achieved its highest viewership in five years, attracting 19.7 million viewers, boosted by the success of the independent film 'Anora,' which won five Oscars including Best Picture. With a significant increase in younger audiences watching via mobile devices, the Oscars have adapted to changing viewing habits, seeing a 19% rise in viewership among adults under 50. Despite some technical glitches during the Hulu livestream, the ceremony received positive reviews and generated 104.2 million social interactions, surpassing other major televised events. The hosting by Conan O’Brien and performances from popular films like 'Wicked' contributed to the vibrant atmosphere of the night. This resurgence in interest in the Oscars suggests a potential shift in audience engagement, particularly with smaller films gaining recognition. The event's adaptability to new media consumption patterns appears crucial for its ongoing relevance in a changing entertainment landscape.