European Football Revenue Hits Record €38 Billion in 2023-24 Season

The European football market reached a record €38 billion in revenue during the 2023/24 season, marking an 8% increase from the previous year, driven by commercial revenue growth and stadium development across the continent. The 'big five' leagues—Premier League, Bundesliga, LaLiga, Serie A, and Ligue 1—generated a combined €20.4 billion, surpassing €20 billion for the first time, with the Premier League leading at £6.3 billion in revenue. Premier League clubs collectively exceeded £2 billion in commercial revenue for the first time, although the traditional 'big six' clubs saw slower average revenue growth compared to other Premier League clubs. The Women's Super League also experienced significant growth, with a 34% increase in revenue to £65 million, and all clubs reporting over £1 million each. Despite the positive trends, future growth is expected to plateau due to uncertainties around Ligue 1's broadcast deal and flat revenue projections for Serie A and Bundesliga. Deloitte's report emphasizes the increasing challenges clubs face in balancing revenue growth with rising costs and evolving fan behaviors, underscoring the importance of sustainable management and community engagement in football.