Molson Coors to Close Wisconsin Breweries in January

Molson Coors has announced the closure of two historic breweries in Wisconsin, the 10th Street Brewery in Milwaukee and the Jacob Leinenkugel Brewing Company in Chippewa Falls, effective January 17, 2025, as part of a cost-cutting and centralization strategy. The closures result from the end of a significant contract brewing agreement and ongoing investments in the Milwaukee canning line. Despite the shutdowns, Molson Coors plans to continue producing the popular Leinenkugel's beer lines, including Summer Shandy, at its Milwaukee facility, while the Leinie Lodge will remain open for visitors. The closures will result in the loss of nearly 100 jobs, affecting both local communities and long-standing family traditions in brewing. Dick Leinenkugel, former president of Leinenkugel’s, expressed sadness over the decision, highlighting the brewery's 157-year legacy and its impact on employees and the community. This move comes amid a reported 7.8% decrease in Molson Coors' quarterly net sales.