NCAA Final Four Draws Record Viewership in San Antonio

The 2025 NCAA men's Final Four, hosted in San Antonio, achieved remarkable viewership, with 18 million people tuning in to watch the Florida Gators' narrow victory over the Houston Cougars in the championship game. This audience was the largest for a title game since 2019, marking a 20% increase from the previous year. CBS reported 15.3 million viewers for the men's semifinal games, the best since 2017, highlighting the intense matchups, especially Houston's comeback against Duke. The games drew substantial attendance, with over 68,000 fans for the semifinals and nearly 67,000 for the final at the Alamodome. Despite the success, San Antonio will not host another men's Final Four until at least 2032. The women's championship saw a decline, averaging 8.5 million viewers, a significant drop from last year's 18.5 million but still a 22% increase from 2023.