Super Bowl 2025 Features Celebrity Ads from Hemsworth, Pratt, McConaughey

Chris Hemsworth and Chris Pratt are set to feature in a Super Bowl commercial for Meta's new line of AI-powered Ray-Ban glasses, highlighting their chemistry and humor. The ad, directed by Matthew Vaughn, showcases the actors in amusing scenarios, including references to their respective film roles. Super Bowl LIX, airing on February 9, will also feature a lineup of other celebrity commercials, with ad spots costing around $7-8 million. Matt McConaughey will appear in an Uber Eats ad, while Willem Dafoe will promote Michelob Ultra as a pickleball player. The event promises a mix of returning favorites and new advertisements from various brands, with many using star power to capture audience attention. Advertisers continue to invest heavily in the Super Bowl, recognizing its vast viewership as a prime opportunity for marketing.