Nike, Grateful Dead, Oregon Launch 'Grateful Ducks' Cultural Collaboration
Nike, Grateful Dead, Oregon Launch 'Grateful Ducks' Cultural Collaboration

Nike, Grateful Dead, Oregon Launch 'Grateful Ducks' Cultural Collaboration

News summary

Nike, the University of Oregon, and the Grateful Dead have collaborated on the "Grateful Ducks" collection, spotlighting a shared cultural and historical bond. Centered on the Air Max 90 sneaker, the design pays tribute to the Grateful Dead's iconic 1990 concerts at Autzen Stadium, featuring tie-dye accents, Oregon's green and yellow colors, and unique Grateful Dead-inspired details like a lightning bolt Swoosh and a Stealie logo reimagined in Ducks colors. The collection also includes co-branded apparel such as varsity and bomber jackets, hoodies, sweatpants, T-shirts, and headwear, reflecting the fusion of the university's countercultural roots with the band's psychedelic aesthetic. The Oregon Ducks football team will wear special tie-dye-themed uniforms during their October 25 game against Wisconsin, part of a "Tie-Dye Out" event encouraging fans to participate by wearing Grateful Ducks gear. This partnership celebrates nearly six decades of connection between the band, the university, and Nike, blending sport, music, and style while honoring the past and shaping the future. The collection is available through various outlets including dead.net, classtrip.co, Nike.com, and select retailers.

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