Man Utd Faces Backlash Over Ticket Price Hike

Manchester United has announced a 5% increase in season ticket prices for the third consecutive year, a decision that has drawn significant backlash from fans and supporter groups. The club aims to offset rising operational costs but has faced criticism for reducing senior citizen discounts and moving long-time fans to make room for hospitality seating. Many fans, including those represented by the Manchester United Supporters Trust (MUST) and fan group The 1958, have decried the price hikes as 'offensive' and 'disgraceful,' especially considering the team's recent underperformance and financial struggles. Chief Executive Omar Berrada defended the decision, stating that the increase is necessary for financial stability, despite fans' calls for a price freeze. The club's co-owner, Sir Jim Ratcliffe, has been involved in unpopular cost-cutting measures, which fans argue are marginalizing loyal supporters. Manchester United plans to implement a new game categorization model for non-season ticket holders, potentially leading to higher prices for high-profile matches.