Aldi Becomes 'Aldeh' for Oasis Heaton Park Gigs
Aldi Becomes 'Aldeh' for Oasis Heaton Park Gigs

Aldi Becomes 'Aldeh' for Oasis Heaton Park Gigs

News summary

Supermarket chain Aldi has temporarily rebranded its Bury New Road store in Prestwich, Manchester, as 'Aldeh' to celebrate the long-awaited Oasis reunion tour and reflect the local Mancunian dialect. The tribute coincides with Oasis's first hometown shows in 15 years, taking place at Heaton Park from July 11 to 20. Enthusiastic fans have visited the store, many wearing 'Aldimania' bucket hats from a special 90s-inspired product range launched nationwide for the occasion. Aldi's Chief Commercial Officer, Julie Ashfield, described the move as a nod to Manchester's musical legacy and Oasis's global impact. The Oasis reunion tour begins in Cardiff and includes performances across multiple continents, generating widespread excitement. The 'Aldeh' store rebranding will remain during the Heaton Park concerts.

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