Kansas Assistant Coach Norm Roberts Retires After 37 Years

Norm Roberts, longtime assistant coach for the Kansas Jayhawks men's basketball team, has announced his retirement after 37 years in coaching, including 14 seasons at KU. Roberts was a key figure on Bill Self's staff, contributing to seven Big 12 regular-season titles, three Big 12 Tournament championships, and the 2022 national championship. His coaching journey closely followed Self across several programs—Oral Roberts, Tulsa, Illinois, and Kansas—and also included a six-season stint as head coach at St. John's. Roberts is recognized for his recruiting and player development, bringing standout talent like Joel Embiid and Kelly Oubre to Kansas. He was inducted into the Assistant Coaches Hall of Fame, and both he and Self reflected on their successful partnership. Roberts cited his desire to spend more time with family and the meaningful relationships with players as reasons for his retirement.