John Titta, the Executive Vice President and Chief Creative Officer at ASCAP, passed away on October 21 after a two-year battle with cancer at the age of 69. He was a deeply respected figure in the music industry, known for his kindness and dedication to songwriters across various genres. Titta's career spanned several decades, beginning as a musician and music teacher before moving into music publishing where he signed and worked with prominent artists such as Bon Jovi, Pearl Jam, and Carole King. ASCAP President Paul Williams and CEO Elizabeth Matthews expressed their sorrow, highlighting Titta's warmth and significant contributions to the success of many songwriters. Titta is survived by his wife, children, and grandson, with a private service planned for the family. His legacy in the music industry will be fondly remembered by colleagues and artists alike.