Kroger Launches New E-Commerce Unit Led by Yael Cosset

Kroger Co. has established a new e-commerce business unit aimed at enhancing its digital sales, appointing Yael Cosset as executive vice president and chief digital officer to lead this initiative. This restructuring is part of Kroger's strategy to accelerate online growth and improve the overall customer experience, with Cosset continuing to oversee technology and data operations. The creation of this unit follows the recent leadership transition with Ronald Sargent taking over as CEO after Rodney McMullen's resignation. Kroger's e-commerce sales reached $13 billion in the last fiscal year, indicating the retailer's significant online presence. The company has also forecasted annual same-store sales to exceed Wall Street estimates, driven by consistent demand for affordable groceries. This move reflects Kroger's commitment to competing effectively in the evolving retail landscape.