Fitness guru Joe Wicks stirred controversy after sharing an Instagram video of himself drinking his wife's breast milk before attending a Taylor Swift concert. During his appearance on 'Good Morning Britain', he explained that it was a spontaneous decision and a 'bit of fun,' noting he doesn't make a habit of it. Wicks described the taste as 'sugary vanilla' and reported feeling energized afterward. His wife Rosie was initially startled by his actions, but he insisted he couldn't be the first man to try it. Despite some viewers labeling him an 'attention seeker,' Wicks maintained that it was a light-hearted moment. He concluded by stating that this was likely a 'one time thing' rather than a regular practice.