Kim Kardashian Expresses Mixed Feelings on Julia Fox in Kourtney’s Lemme Campaign

In Season 7 of The Kardashians, Kim Kardashian reacted calmly to her sister Kourtney Kardashian hiring Julia Fox, Kanye West's ex-girlfriend, for an ad campaign for Kourtney's wellness brand, Lemme. Despite past tensions between Kim and Kourtney, including disputes over brand collaborations, Kim expressed indifference stating, "I don't care" and "It doesn't matter to me." Kourtney explained that hiring Julia was done thoughtfully, emphasizing that it was important not to hurt family feelings and highlighting Julia's celibacy, which aligned with the campaign's focus on self-pleasure and empowerment. Khloe Kardashian expressed some skepticism about Kim's reaction, hinting at potential underlying feelings. Julia Fox has publicly expressed fondness for Kim, despite her past relationship with Kanye, reinforcing a respectful dynamic. The campaign aims to promote wellbeing and honesty, consistent with Lemme's brand ethos.