Google Launches Gmail Purchase Tracking Feature Globally

Google is rolling out new features in Gmail designed to help users better track their online purchases and upcoming deliveries through a dedicated Purchases tab in the inbox. This tab consolidates all purchase-related emails into one organized view, with packages arriving within 24 hours still highlighted at the top of the primary inbox, alongside a summary card offering real-time tracking updates. Additionally, Gmail is enhancing the Promotions tab by introducing a "most relevant" sorting option and a nudge system that highlights deals and discount codes from frequently engaged brands, aiming to reduce inbox clutter while surfacing timely offers. These updates are launching on both web and mobile platforms, available to users with personal Google accounts, just in time for the busy holiday shopping season. The new features promise a streamlined experience for managing deliveries and promotions, which is particularly useful as shoppers prepare for events like Black Friday and Christmas. Google specifically notes that these improvements will help users stay on top of their packages and discover relevant deals more efficiently.