Active 40 Campaign Promotes Healthy Living in India

October is recognized as Seniors' or Elderly Awareness Month, emphasizing the importance of health and active ageing for older adults, while events promoting inclusivity and support for seniors are encouraged. Regular physical activity is essential for maintaining mobility, bone health, and heart health in older adults, with recommendations for strength and balance exercises. Additionally, adopting a healthy diet rich in fruits and vegetables is crucial for overall health, helping to prevent chronic diseases such as heart disease and diabetes. Jessica Hamersley’s case highlights the importance of not ignoring health symptoms, as a seemingly minor rash led to the discovery of a serious medical condition. A broader campaign named Active 40 aims to raise awareness about lifestyle modifications for individuals entering their 40s, promoting cycling and other physical activities to combat lifestyle diseases. Preventive care, including regular check-ups and a balanced diet, remains pivotal for maintaining long-term health.