PUMA named official Premier League ball supplier from 2025

PUMA has secured a significant partnership with the Premier League to become its official ball supplier starting in the 2025-26 season, effectively ending Nike's 25-year tenure in this role. This move is part of PUMA's broader strategy to enhance its visibility in elite football, as the Premier League reaches an estimated 900 million homes globally. Premier League CEO Richard Masters expressed enthusiasm for the partnership, highlighting PUMA's commitment to football and community initiatives. PUMA's existing sponsorship of Manchester City and several individual Premier League players complements this new agreement, which is also reflective of PUMA's recent successes in other leagues, including Serie A and La Liga. The deal provides PUMA with a platform to engage a vast international audience and create memorable moments during matches. Nike's inability to extend its contract has paved the way for PUMA to solidify its presence in top-tier football.