Bills WR Keon Coleman Calls Rookie Season Trash, Aims Improvement

Keon Coleman, the Buffalo Bills' second-round pick in the 2024 NFL Draft, delivered a candid and self-critical assessment of his rookie season, describing his performance as "trash" and emphasizing the need to be more efficient and physical. Despite a promising start, Coleman's production declined after a wrist injury in Week 9, with limited impact upon his return and during the playoffs, leading to public disappointment from Bills GM Brandon Beane. Coleman has spent the offseason focusing on improving his speed, strength, and technique, aiming to better utilize his size and give quarterback Josh Allen more room to operate. He approaches his development with a self-motivated mindset, viewing football as both a job and a passion, and remains committed to turning his shortcomings into growth. The Bills acquired Amari Cooper midseason due to Coleman's inconsistent play, but with Cooper's departure, expectations are higher for Coleman's second year. Fans and the team alike will be watching closely to see if Coleman can translate his blunt self-evaluation into on-field improvement in 2025.