Roblox Surpasses 150 Million Daily Users, Raises 2025 Bookings Forecast

Roblox has reported record growth in 2025, driven by viral games such as 'Steal a Brainrot' which surpassed 25 million concurrent players, and a 70% increase in daily active users to over 150 million. The company beat analyst expectations with third-quarter bookings of $1.92 billion and has raised its full-year bookings forecast to between $6.57 billion and $6.62 billion. Significant investments in platform infrastructure, discovery tools, and developer incentives have enabled Roblox to handle multiple games with more than 20 million concurrent users, supporting its viral success and enabling scalability. The company is evolving from a gaming platform into a broader digital ecosystem encompassing social features, advertising, and ecommerce, which is fueling investor confidence and driving its shares to more than double in value this year. Roblox CEO David Baszucki emphasized ongoing infrastructure investments to sustain growth, while CFO Naveen Chopra highlighted the importance of these enhancements for game virality and user engagement. Overall, Roblox’s strong performance and strategic expansion mark it as one of the standout companies in the video game and digital platform industry in 2025.