Travis Kelce's Ex Criticizes Joe Burrow's Nike-Free Sneakers in Bengals Preseason

Joe Burrow, quarterback for the Cincinnati Bengals, attracted notable attention during the 2025 NFL preseason for wearing custom Air Jordan 1 Mid “Shattered Backboards” cleats missing the iconic Nike Swoosh logo. This fashion choice sparked commentary from Kayla Nicole, model and ex-girlfriend of Kansas City Chiefs star Travis Kelce, who publicly expressed her disapproval on social media, describing the missing Swoosh as "upsetting." Burrow's cleat alteration fueled speculation about his potential change in sneaker endorsements, as his current Nike contract is nearing expiration. Despite Burrow’s solid performance in the Bengals’ preseason opener against the Philadelphia Eagles—completing nine of ten passes for 123 yards and two touchdowns—the Bengals lost 34-27. The incident highlights the growing intersection of sports, personal branding, and fashion in the NFL, where athlete appearances and endorsements increasingly draw public and media scrutiny. Meanwhile, Kelce continues to prepare for the NFL season amid his high-profile relationship with pop star Taylor Swift, with teammates noting the surprising buzz around his personal life.