Crayola Reintroduces Retired Crayon Colors at Pennsylvania Experience

Crayola will showcase its innovative holiday collection at the American International Toy Fair from March 1-4, 2025, in New York City, featuring exciting new products and collaborations with beloved characters like Bluey. Among the highlights are the upgraded Colourwhirls Arena, allowing kids to create spiral art, and the Scribble Scrubbie Bluey Poolside Playset, which encourages interactive play. Additionally, Crayola is reviving a nostalgic collection of retired crayon colors, available in limited-edition packs starting spring 2025. The company aims to inspire creativity and imagination through its expanded product lines, which also include partnerships with popular franchises such as Sonic the Hedgehog and Stranger Things. The holiday collection will be available at various retailers later this season, continuing Crayola's tradition of fostering artistic expression in children. Crayola emphasizes the importance of creative play, with activities designed to engage kids and enhance their imaginative skills.