Wayne Griffiths resigns as CEO of SEAT and CUPRA

Wayne Griffiths has stepped down as CEO of SEAT and CUPRA, effective March 31, 2025, to pursue new challenges, marking the end of his nearly five-year tenure. He will be succeeded on an interim basis by Markus Haupt, the executive vice-president of production and logistics. Under Griffiths' leadership, CUPRA transformed into one of Europe's fastest-growing car brands, launching models like the CUPRA Born, Terramar, and Tavascan. Thomas Schäfer, chairman of the supervisory board for SEAT and CUPRA, praised Griffiths for his significant contributions and deep understanding of the brand. His departure comes as a surprise, especially after he expressed commitment to his role just weeks prior. The company has not disclosed any details regarding Griffiths' future plans or potential employment elsewhere.