Australian Visitors to Vietnam Jump 54 Percent in Q1 2025

Vietnam has become a leading travel destination for Australians in 2025, experiencing a 54% increase in Australian visitors in the first quarter compared to 2019, making it the fastest-growing international market for Australian tourists. This surge is driven by Vietnam's rich cultural heritage, diverse landscapes, affordable luxury, and the appeal of immersive, meaningful travel experiences that go beyond traditional tourist routes. Travel agencies report significant growth in bookings, with InsideAsia Tours noting a 46% increase in direct bookings and Klook recording a 250% rise in hotel bookings and a 170% increase in tours and experiences from March to June. Experts highlight that Australians are increasingly seeking culturally rich and authentic journeys, exploring historic sites, vibrant cities, and natural wonders like Ha Long Bay and the Mekong Delta. Additionally, favorable exchange rates between the Australian dollar and Vietnamese dong enhance the value proposition for Australian travelers, making daily expenses remarkably affordable. These factors collectively contribute to Vietnam's rising popularity and its status as a top choice for Australian tourists in 2025.