Notre Dame Star RB Jeremiyah Love Signs NIL Deal with New Balance

Notre Dame running back Jeremiyah Love, a standout player projected as a top-10 NFL Draft pick in 2026, has signed a Name, Image, and Likeness (NIL) deal with New Balance, marking a notable partnership outside Notre Dame's official apparel sponsor, Under Armour. Love, coming off a stellar sophomore season with over 1,100 rushing yards and 19 touchdowns, praised New Balance for its family-like culture and commitment to supporting his performance and growth on and off the field. As part of the deal, Love will contribute to product development through wear testing at New Balance's Sports Research Lab and participate in community events in South Bend and his hometown of St. Louis. New Balance, which launched its football cleat line in 2024 and has signed other prominent athletes like Marvin Harrison Jr. and Chase Young, views Love as a rare talent combining athleticism and leadership. Love expressed excitement about joining New Balance's elite group of athletes, highlighting the brand's supportive environment and openness to future collaborations such as signature products. This partnership underscores Love's rising profile in college football and New Balance's growing presence in the sport.