As the NFL prepares for the 2024 season, it is implementing heightened security measures to combat suspicious gambling activities by assigning on-site investigators to all 32 teams during game days. These integrity representatives, primarily retired FBI agents or senior police officials, monitor for anomalies that might indicate unfair competition or potential game manipulation, a practice introduced in 2018 following the legalization of sports betting in the U.S. Cathy Lanier, the NFL's senior vice president of security, emphasized the importance of observing betting markets for drastic odds movements, which could suggest suspicious betting behavior. Despite a recent surge in player suspensions for gambling violations, the league has not enforced any penalties in over a year, indicating their focus on maintaining game integrity. The NFL's stringent gambling policy prohibits players from betting on NFL games and imposes severe penalties for violations, including potential lifetime bans for game-fixing. As the league embraces the growing sports betting landscape, it continues to balance integrity and profitability, collaborating with integrity watchdogs and technology firms to monitor betting activities.