Travel Insurance Demand Surges Ahead of 2025 Wave Season

Recent analyses highlight the importance of timely travel insurance purchases and the common pitfalls travelers face. A study by Go.Compare reveals that 27% of holidaymakers buy insurance on the day of departure, potentially leaving them unprotected against pre-trip issues. Experts emphasize that purchasing insurance early can ensure coverage for cancellations and pre-existing conditions. Additionally, TravelInsurance.com notes that with the upcoming increase in cruise bookings, tailored travel insurance is essential for covering specific risks associated with cruises, such as missed connections. Generali Global Assistance suggests that vacation rental businesses should incorporate travel protection into their services to enhance guest satisfaction and mitigate risks. Overall, travelers are encouraged to read the fine print and understand the implications of their coverage choices.