Week-long Amazon Boycott Begins Amid DEI Controversy

In response to the rollback of diversity, equity, and inclusion efforts by major corporations, the People's Union USA has initiated a week-long economic boycott of Amazon, starting March 7. Founder John Schwarz emphasized that this boycott aims to send a strong message against corporate greed and exploitative practices, encouraging consumers to avoid not only Amazon's main website but also its subsidiaries like Whole Foods and Prime Video. This follows a successful 24-hour economic blackout on February 28, which aimed to unite consumers against large corporations, although it reportedly had little impact on sales. Support from celebrities and social media has bolstered the movement, which seeks to reclaim economic control and promote accountability from corporations. Experts remain skeptical about the boycott's effectiveness due to Amazon's substantial market resilience. The People's Union USA plans to continue its efforts with additional boycotts against other major retailers in the coming months.