Red Bull Completes Newcastle Falcons Takeover Renaming Club Newcastle Red Bulls

Red Bull has completed its takeover of Newcastle Falcons rugby club, rebranding the team as Newcastle Red Bulls starting from the 2025/2026 season. The club will continue to play at Kingston Park with Steve Diamond retained as Director of Rugby, and Red Bull aims to elevate the club to compete for trophies in England and Europe while emphasizing local talent development through a strengthened academy program. Red Bull CEO Oliver Mintzlaff expressed enthusiasm for empowering the club to reach its full competitive potential, highlighting the company's extensive experience in sports including Formula One and football. The takeover is viewed as a landmark moment for Premiership Rugby, with RFU CEO Bill Sweeney and Premiership Rugby CEO Simon Massie-Taylor endorsing the ambition and innovative approach Red Bull brings. Additionally, Newcastle Red Bulls are reportedly targeting New Zealand flanker Tom Christie, reflecting their intent to strengthen the squad following the takeover. Christie’s potential signing would be a significant move for the club as they prepare for a new chapter under Red Bull’s ownership.