Indevin Takes Minority Stake in Invivo to Boost Global Expansion

New Zealand winery Invivo has secured a strategic minority investment from Indevin, the country's largest wine producer, to accelerate its global expansion. Indevin acquired a 14% stake in Invivo and will join its board, while also entering a long-term supply chain agreement to enhance Invivo's production, distribution, and marketing capabilities in key export markets including the US, UK, and Ireland. Invivo, known for its celebrity wine collaborations with Sarah Jessica Parker and Graham Norton, will remain independently owned by its co-founders Tim Lightbourne and Rob Cameron. Indevin, which owns the renowned Villa Maria brand, sees the partnership as aligned with its vision to lead the global market for premium New Zealand wines. Both companies emphasize a shared commitment to quality, innovation, and maintaining Invivo's entrepreneurial spirit amid this growth phase. This collaboration aims to capitalize on the rising global demand for premium New Zealand wine and expand Invivo's presence in 43 countries worldwide.