Duolingo Sees 216% Rise in US Mandarin Learners

As the TikTok ban in the US approaches, millions of users are migrating to the Chinese social platform REDnote, also known as Xiaohongshu. This shift has significantly boosted the popularity of the language-learning app Duolingo, which reports a remarkable 216% increase in US users learning Mandarin. The rise in Duolingo's downloads is attributed to users seeking to navigate REDnote's Mandarin interface, leading to a 36% increase in app downloads overall. The app's playful marketing has resonated with users, featuring humorous social media posts about the situation. While TikTok's ban is enforced, the irony of US users flocking to another Chinese app has provoked discussions about cultural exchanges and language learning. The Supreme Court's recent decision to uphold the ban has further fueled these trends.